P1007 Purpose Code: Advertising, trade fair, market research and public opinion polling services

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Purpose code P1007 is used when an Indian agency or research firm receives payment from an overseas client for advertising, trade fair, market research or polling work.
| Field | Details |
|---|---|
| Purpose Code | P1007 |
| Category | Other Business Services |
| Used by | Indian advertising agencies, market research firms and trade fair organisers serving overseas clients |
| Transaction direction | Inward |
| What it covers | Receiving payment for advertising, trade fair, market research and public opinion polling services provided to clients abroad |
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What is the P1007 purpose code?
Purpose code P1007 covers four services grouped under one code: advertising, trade fair work, market research and public opinion polling. What connects them is that each is about reaching or understanding an audience, whether by putting a message in front of people or by finding out what they think. The description is worth reading closely, because it does not use the word marketing at all, and a good deal of modern agency work goes by that name rather than by any of the four listed. Note also that public relations sits in the neighbouring code rather than here. Under RBI FEMA guidelines, this inward payment is classified under Other Business Services and reported accordingly.
When to use P1007 purpose code?
Use P1007 when an overseas client pays you for advertising, trade fair services, market research or polling delivered from India. It is the correct RBI purpose code for those four named services. Where your work is marketing of a kind the description does not name, such as search or content work, confirm with your bank whether it belongs here or under the residual code, since the description gives four specific services rather than a general marketing category.
When to use a different code:
- Use P1006 when the work is public relations, or business or management consultancy
- Use P1008 when the work is research and development rather than market research
- Use the matching S-code when you are paying a foreign vendor rather than receiving money
Who typically uses P1007 purpose code
Indian advertising agencies producing campaigns for overseas clients, market research and polling firms conducting studies for foreign businesses, and organisations providing trade fair and exhibition services to international customers. It applies whether you invoice as an individual, a proprietorship, or a registered firm.
Examples of transactions covered under P1007 purpose code
- Agency fees received from an overseas client for an advertising campaign
- Payment for a market research study commissioned by a foreign business
- Fees for organising or supporting an overseas client's participation at a trade fair
- Charges for a public opinion polling project carried out for an international client
When NOT to use P1007 purpose code
- The work is public relations, or business or management consultancy (use P1006)
- The work is research and development rather than market research (use P1008)
- The work is a marketing service the description does not name, in which case confirm with your bank whether it belongs here or under P1019, other services not included elsewhere
- You are paying a foreign vendor rather than receiving (use the matching S-code)
Documents required for P1007 purpose code
To receive a payment under P1007, keep the following documents ready so your bank or platform can verify the transaction and report it correctly under FEMA.
| Document | Purpose |
|---|---|
| Commercial invoice - Describes the advertising, research or trade fair work provided and the amount billed to the overseas client | Engagement letter or Statement of Work - Confirms the scope of the campaign, study, or event work agreed with the client |
| Purpose declaration form - The inward remittance form where the purpose of funds is formally stated | KYC documents (if requested) - Used to verify your identity or your firm during onboarding or compliance checks |
How is a P1007 Purpose Code declared?
Declaring the code is pretty straightforward. Here's how the payment gets tagged and reported.
- Raise your invoice: Bill your overseas client for the advertising, research or trade fair work, describing the service clearly.
- Receive the payment: The client sends the money to your bank or receiving account.
- Declare the purpose: State the purpose of the inward remittance, on your bank's form or through your platform.
- Submit supporting documents: Provide the invoice, engagement letter, and KYC so the bank can verify the transaction.
- Get your FIRA: Once processed, your FIRA is issued as proof and the payment is reported under FEMA.
- With a traditional bank you handle each step of your payment journey. But with a platform built for cross-border payments, you can preselect a default purpose code so that the payments land smooth.
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Common mistakes to avoid while using P1007 purpose code
A few common slips can hold up your payment or cause compliance issues. Here's what to watch for.
- Splitting advertising and PR the wrong way: Coding public relations work here because it sits alongside advertising in your agency, when PR is named in P1006 and only advertising is named here.
- Assuming marketing work fits by default: Treating any marketing service as advertising, when the description names four specific services and does not use the word marketing. Confirm with your bank where your service is not one of the four.
- Code and invoice mismatch: The code not matching what your invoice describes, which flags the payment.
- Incomplete documents: Missing the invoice or engagement letter, so the bank cannot establish what the work was and holds funds until provided.
- Missing PAN or KYC: Incomplete verification stops the bank from releasing the payment.
- Using an inward code for an outward payment: Applying a receipt code to money you're sending out instead of the matching outward code.
How Skydo simplifies inward remittance under P1007 Purpose Code
With a bank, you declare the purpose code on your own for every single payment. With Skydo, you can preselect your code once and every payment gets tagged automatically.
- Preselect the code once: Set P1007 as your default and Skydo tags every incoming payment for you, so there's no form to fill on each one.
- No repeat declarations: A bank makes you restate the purpose for every remittance. Skydo does it in the background, the same way each time.
- Instant, free FIRA: Your remittance proof is generated and stored on every payment, ready for your CA, GST, and audits, with no request and no fee.
- Zero FX markup: You get the live mid-market rate with a flat, visible fee, instead of a markup hidden inside the bank's rate.
- Settled in 24 hours: Your payment reaches your Indian bank within a day, fully reported and compliant.
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Save as much as ₹10 lakh annually with Zero FX Margin
Real time payment tracking and instant FIRA
Frequently asked questions
P1007 is the RBI purpose code for advertising, trade fair, market research and public opinion polling services, covering payments Indian agencies and research firms receive from clients abroad. It classifies the payment under Other Business Services for FEMA reporting. A platform like Skydo lets you preselect it so every payment is tagged automatically.
About the author

Solution & Banking
With a decade of experience at Citi Bank, Prashanth leads payments partnerships and solutions at Skydo.
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